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HBG is different, we provide an experience unlike any around us. You will never be just a customer to us, you are family. We don't have a one size fits all approach, we work with you to come up with a solution that best fits your lifestyle, family and budget. It's not uncommon for us to have our children in the store or our employees doing the same.

It's a true family vibe that we welcome you to be apart of! Swing by, test out a stroller, build your registry with us or just come by for a chat.we are here for it all friends!
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Hip Baby Gear has been rooted in the Marblehead Old Town District since 2005. My husband and I (Jami) took over the store in 2016 when the previous owner decided it was time to shift focus personally and professionally. We had been living in Marblehead for a few years and had recently had our little boy Hudson and loved the idea of not only working locally but being a part of the community in a larger way.
Protects your child from burns and scalds - Unlike many other brands, the Qdos Adhesive Stove Guard not only protects from the front but also the sides. Invisible magnet locks provide complete safety. Drawers or cabinet doors will not open at all and key is stored out of kids' reach on the convenient storage post.
A child carrier backpack with a machine washable child seat provides under leg support to maximize comfort on any adventure. MOBY Move checks all the boxes and is ready to keep parents on the move as their babies grow from newborn to toddler. With it's elegant, intuitive design, the MOBY Ring Sling offers a fashionable, functional baby carrier option for all parents and caregivers. Perfect for newborns, the close cuddle will help you bond your little one - even when you're on-the-go.
The Boulevard ClickTight Convertible Car Seat makes installation as easy as buckling a seatbelt. The seat also comes with 2 layers of side impact protection. As your child grows from baby to toddler, the Advocate ClickTight convertible car seat easily transition from rear-facing to forward-facing. The Britax Essentials Allegiance is safe and comfy for your little one while you're on the go. As your child grows from baby to toddler, the Boulevard ClickTight convertible car seat easily transition from rear-facing to forward-facing.
Reviews (28)
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Bridget Sullivan
Jan 26, 2022
Love the store and it's thoughtfully curated items. However, was unhappy with the lack of customer service I was given during my last visit. I was not even asked for my phone number for my loyalty points.
Alexandra Guelli
Aug 15, 2021
Thank you Magda for all your help with strollers + car seats! With so many options my husband and I were overwhelmed. she was so patient with us explaining all the brands they carry. Highly recommend!
Kelly Trapasso
Jun 25, 2020
Jami made store-less shopping so easy. She was super responsive. I let her know what I was looking for and she sent ideas and pictures. She was able to order an item that wasn't in stock to be delivered very quickly. So glad to have Jami and Hip Baby Gear close by
Matthew Lyberg
May 03, 2020
It's tough sorting through the mountain of baby stuff when you're a new parent. Literally every. Single. Thing. is a potential source of harm to the little one. Thankfully, Jami, Michael and their team did the research, and guided us through a lot of the decisions. I appreciated how they talked us through trade offs - helping us to find the gear that addressed what mattered most for us.

They are our go-to for questions, and also carry a ton of fun stuff we would never have thought of. Like "baby-ators"- sunglasses for little ones. Great stop for shower gifts, bday, and even just to say hi.
Caitlin Gearty
Apr 25, 2020
Every visit to Hip Baby Gear I leave with more knowledge for my baby's health and safety and in turn my own. The owner provides an exceptional personal shopping experience. She asks appropriate questions about your lifestyle and parenting habits to tailor your product purchases. I've always walked away happy and confident with my new items. Thank you Hip Baby Gear for providing customer service and shopping the way it should be.
Naomi Schey
Apr 16, 2020
Above and beyond with customer service. I contacted them via Facebook Messenger to order a SoapSox and a place mat to be delivered to a friend in Marblehead, and the owner was quick to reply about current inventory and ordering instructions. Once my order was placed, it was hand delivered (onto the porch of my friend) the next day. Being from Marblehead but currently living in California, I love being able to support a small business from the town I love. Can't wait to visit in person next time we're in town! Highly recommended!
Jenn H.
Mar 03, 2020
The best of the best. Jami, one of the owners, knows everything there is to know about her products, and is passionate about what she sells, even using the products on her own children. A gem for parents on the north shore!
Alexa Patenaude
Jan 31, 2020
Owner, Jami, is a wonderful resource for all things baby. They carry lots of great, higher-end and green/eco-friendly products for baby and little kids for sleep, eating, dress, and play. I highly recommend consulting Jami about all the products, but most especially baby carriers, car seats and strollers. They carry an impressive selection and walk you through each and the pros and cons.

They are also certified to install your car seat for you so you know it's been done properly and safely. Highly recommend HBG for the products they carry and the knowledgeable and individualized service they provide.
Allison B.
Jun 03, 2019
Incredible service! They really took their time with me and I can be an indecisive person. We were allowed to "test drive" the strollers with our baby in tow! This store has top of the line products. They even hand delivered my new stroller to my house. I can not speak highly enough about this place. In a time when good service is really hard to find, the owners at Hip Baby Gear go above and beyond. I will without a doubt be back for more gear.
Christina Hassel
Apr 16, 2019
I stopped in Hip Baby Gear after finding out I was expecting, just to poke around. Right from the start Jamie, the owner, was so helpful, attentive, and knowledgeable. Moreover, she had such high-end, best in the market products - not just top products from the U.S. but also Europe - I just knew I had to come back and do my registry here. When the time came, I scheduled an appointment and Jamie walked through my entire registry with me.

The best part is she knows so much about her products, and she is a mother as well, so she is honest about what you really need versus what is a nice to have. Also, she works with you to choose the products that best suit your lifestyle and purpose. She doesn't try to push a certain product/brand down your throat. Another added bonus, because I was having my shower in Marblehead she not only gave my guests the option to have gifts purchased from her store gift-wrapped but she is also delivering it to the venue for them as well. All around great products and great service - I am a huge fan and will be a regular in this store. Definitely recommend.
Lisa K.
Nov 07, 2018
Outstanding knowledgeable owner who generously devotes her time and her expertise to her patrons regardless of sale potential. It is rare to find such devoted and genuine concern by a store owner! As a bewildered first time grandmother of a still hospitalized ppreemie, the owner provided me with invaluable information! A rare unexpected pleasure and occurrence that I will long remember! Lisa S.
S. D.
May 03, 2018
Stopped in here on a recent visit to Marblehead looking for a specific time. They didn't end up having it, but the owner was so helpful and offered some great alternatives. It's nice that this store has some higher end baby brands that aren't generally available at BBB or BRU. Plus, the owner was very knowledgeable and friendly (but not pushy). The only suggestion I have is more product! I felt like the store was a bit empty.
Nicole Townson
Jan 28, 2018
One of the best transactions I've ever had the pleasure of doing! I currently live overseas and saw that Hip Baby Gear was offering a special on their LILLIEBaby Ring Slings. My husband and I are expecting at the end of September and were looking for a Ring Sling for our little one. I decided to support a local business and purchase small and I am so happy I did.

Within less than 24 hours I had an email from the owner of Hip Baby Gear who was simply amazing! I received my Ring Sling within a week of purchase and it was absolutely flawless. I highly suggest shopping from Hip Baby Gear!
Megan G.
Jan 19, 2018
This store is amazing - beautiful baby clothes, fun accessories, and great equipment (strollers, high chairs, baby carriers, etc.). The owner (Jami) goes the extra mile to help you and advise on the best items to suit you and your baby's needs. It's a perfect place for shower or newborn gifts. Such a different experience than going to Babies R Us or Buy Buy Baby. Jami tests all of her products and gives you her honest opinion on the best items to buy.
Joseph M.
Dec 06, 2017
Very upset over the bumbleride stroller we purchased after just 5 months it broke and yes it has a 3 year warranty but no one answers the phone at manufacturer. The locking mechanism broke so when you lift the handle the whole stroller folds up. My wife paid 540.00 dollars for this stroller and we have lived in town for years and want to support are stores here in town.

I am not impressed with the support from the store Hip Baby Gear they should be just as concerned as us on getting this stroller fixed. We will see if some thing changes I will be the first person to write on it.
S. M.
Sep 12, 2017
My husband and I just walked in to quickly take a look around, and were greeted by the best customer service ever! The owners are a couple who are extremely kind, they did not push any products, just noticed that my husband have his ergo baby on all wrong and kindly offered to help him fix it (which provided immediate relief for him as well as the baby).

I inquired if they had a baby carrier for my short stature, they had me try the Stokke carrier, which was a perfect match! They have great products for competitive prices. I wish this shop was closer to home, would highly recommend!
Donna C.
Feb 05, 2017
Great store! A cute purchased this store and kept the name. The great new clothes and strollers! The best customer service and if the don't have it in there store they find it for you.
T. T.
Aug 30, 2016
Cute store with some good stuff, and a great cafe right next door. But what we don't really enjoy: We have tried calling at least 15-20 times during a two week period and not once have they answered their phone. When we went in the first time we explained and they said they're just really busy but the place was empty. It was empty the second time too.

We also left a message a week ago and no call has been returned either. Total turn off since we have to go there to actually speak to someone unless that's their method of doing business. They also don't have all merchandise to try like the strollers. First Lady there when we visited was nice. The second time around seemed like the person had no clue.
Elizabeth Hutton
Jun 02, 2016
I ordered a Baby Jogger stroller 12 days ago from the store as a Xmas present for my daughter. The sales person was very helpful, told me the stroller was in stock and would only take a couple of days to reach me. I still don't have it, have called 5 or 6 times in the past 3 days and still haven't received status or a tracking number.
Chuckles D.
Jan 15, 2016
My store visit this friday AM is amazing. The selection of adorable stuff & getting to see the strollers in person was amazing. A tall blonde saleswoman ( I didn't catch her name sadly) spent 30mins helping me with stroller options - super knowledgeable and enthusiastic. So thankful for her time and info. Happy to go back and support this business. She said I'd come at a good time because weekends can get crazy.
Karen W.
Oct 17, 2015
1.5 stars might be a better rating. 1.5 stars for a good deal on a City Select double stroller, which was shipped promptly to me. Much appreciated! However, no stars for the fact that two pieces of my order were apparently never shipped (a Boon Stem and Diono Buggy Buddy). I sent several messages to customer service via email and the store's website.

I also tried calling the store several times and never got a response, even though I called during store hours and left a message since the clerk was presumably occupied with a customer. I try to avoid calling out a business on social media, but two months later I finally posted on Hip Baby Gear's Facebook page, only to receive no response. I noticed today that my post was deleted.

The dollar amount of the items I'm missing is not high, but the fact remains that they weren't shipped even though I paid for them. More importantly, I've received zero response from the store despite pursuing multiple methods of communication. To me, that's the real customer service issue. At this point, I'd either like my items shipped immediately or a refund of the cost. Happy to provide my order information.if someone would just get in touch with me! Ugh.
Jk M.
Mar 01, 2015
My experience at Hip Baby Gear was probably my top 2 customer service experience. I was looking for a new stroller (double) and after being to Buy Buy Baby and Babies R Us (where the help is less than helpful). I was recommended to goto Hip Baby Gear. I am so GLAD I did! It is a cute boutique with GREAT selection of strollers. The manager Brittany was super knowledgeable and helpful, friendly and patient.

She literally spent about an hour going through strollers that would fit my family's needs. I felt so comfortable with our decision and she and the owner went above and beyond with all their help! I strongly recommend this place and even happier its local!
Alli V.
Feb 10, 2015
I purchased a car seat / stroller adapter from the website back on 1/30. Hip Baby withdrew the $$ from my account immediately, even though I have yet to receive a shipping notification. I've called and left 3 voice-mails (where it states I will receive a call back with 24 hours), and emailed both "rick" and the info email distribution 3 times, and have yet to hear back from anyone. I would strongly encourage you to look elsewhere if you need anything for your baby as this customer services is lacking beyond belief!
Grace J.
Jan 26, 2014
First time Mom and went in to buy a stroller, furniture and all the fixins. The staff stayed behind the desk playing on the computer and when we repeatedly asked her questions she barely answered and returned to her station. I felt like I was begging for help. We could have spent thousands but will take our business elsewhere where the staff can help us with our most basic questions. Should have zero stars!
Russ P.
Aug 20, 2013
Love this place. They have a great selection of really cool, high-end gear. Plus the staff is very knowledgeable and friendly.
Michael A.
May 07, 2012
Great service. Nice rewards program. Easy to use web site. I ordered a stroller and accessories from Hip Baby Gear a few weeks ago and couldnt be happier. I even found an online coupon, got free shipping and didnt have to pay sales tax! I also like the fact that i am supporting a small business. Babies R Us had a horrible selection of cheap products and even worse customer service. I will definatley order from Hip Baby Gear again!
Marissa S.
Oct 20, 2011
I can't say enough positive things about Hip Baby Gear. Babies R Us is VERY overwhelming, not Hip Baby Gear. It is warm, inviting and you'll want to stay their for hours and check everything out. I was deciding between two different strollers and Sarah was SUPER helpful and went above and beyond giving me details, pros/cons, etc about each stroller.

She wasn't pushy towards one system or another - she let me make my own decision and just answered my questions. While we did register a BRU, we also registered at Hip Baby Gear for so many of the unique and different items that BRU doesn't carry. I can't wait to shop their more!
Jim B.
Jan 30, 2010
My husband and I decided we wanted to get as few items as possible from Babies R Us and go on the independent store track as much as possible. We went to Hip Baby Gear for our first stop and we ended getting an 80% of our registry there! Sarah, at the Marblehead store, was such a delight and so helpful with us. She spent almost three hours with us explaining how each thing works, giving us advise and being just so helpful.

The store has some very unique and high quality items. Sometimes we might spend a little more than expected but our baby girl deserves it. We totally recommend the store and the personalized treatment. I didnt feel overwhelmed creating my registry with them!